Can you believe the year is already over? It seems like just yesterday we finally got used to writing 2018 on our checks. Adjusting to 2019 will probably take just as long!

Still, the more things change, the more they stay the same here at Frontier Marketing. And learning about digital marketing trends never goes out of style! That’s why we want to share our marketing insights with you from the past month.

Our December tip videos covered a wide variety of industry-related topics, including personal branding, hiring a good team, and marketing on Pinterest and Google My Business. If you missed any of them, don’t worry because we’ve rounded them all up in this post for your viewing pleasure!

We hope you enjoy watching these tip videos and that the insights contained in them bring you success in the new year. Here’s to a great 2019!

We talk a lot about business branding and for good reason. It’s important to put your company’s best foot forward to attract new customers. But that’s not the only type of branding you should be concerned about. You’re also going to want to optimize your personal brand.

How often do you think about your personal brand? If the answer is very seldom, then the video below is perfect for you. In it, Nikki explains why it’s important to build your personal brand and gives some practical steps to do so.

Does your company have a Google My Business listing? If so, then how often do you update it? For many businesses, the answer to that question is either not frequently or not at all. Unfortunately, these companies put themselves at a disadvantage in Google’s search rankings.

In this video, Joe explains why updating your Google My Business listing is crucial for your local SEO. Then he gives some helpful advice for how to update the content in your listing.

There are many things you can do to successfully market your business. However, one of the most crucial aspects of marketing we often forget about is hiring the right people. After all, you can have the best branding in the world, but if you don’t have high quality employees to back it up, then it won’t matter.

If you need help developing your hiring process, then watch this video. In it, Joe explains how we at Frontier developed our fruitful hiring process. We hope his insights inspire you as you craft your own hiring procedure.

Many small businesses have benefited from marketing their business on Pinterest. However, there are also companies that struggle on the platform and aren’t sure what they’re doing wrong. Surprisingly, the answer may have something to do with their websites.

Watch this video from Jackie to learn why optimizing your website for mobile can improve your company’s performance on Pinterest.

If you enjoyed watching these marketing tips, then be sure to subscribe to our YouTube channel! We publish a #ToTheFrontier tip video every week along with other valuable marketing content. You can also check out all our past video content and binge it to your heart’s content!