Catch Up on All of Our Marketing Tips from September!
Let’s be honest. September was a super busy month for all of us. Between school starting back up and the changing of the seasons, there was plenty to keep us occupied. As a result, we’re guessing certain tasks slipped through the cracks for you. For example, how’d you do with keeping up with our weekly marketing tips?
Don’t feel bad if you fell behind! We realize it’s hard to keep up when we’re putting out content almost every week. That’s why we put together these roundup blogs to catch you up on everything you missed!
So, if you were feeling guilty, then put those feelings to rest because it’s time to get your monthly dose of digital marketing goodness.
Sit back, relax, and enjoy our tips from September 2019!
Tip #1: Boost Your Visibility with Local Citations
Do you ever wish you could get your business in front of more people online? Perhaps you have a website or social channels for your company, but you’re still not satisfied with how many people are finding you.
If you identify with this struggle, then we would recommend you try local citations. Getting your business on these online directories is an excellent way to increase your company’s visibility online.
Check out Nikki’s video on the subject to learn more!
Tip #2: Optimize Your Website for Page Speed
Here’s a question for you: When you visit a webpage online and it takes a long time to load, what do you typically do? If you’re like us, you click away from it and search for another page that will load quicker. After all, who has time to wait for a slow page to load?
Makes sense, right? Well here’s the thing: If you haven’t optimized your website for page speed, then a lot of potential customers could be clicking away because your pages are too slow.
For this reason, we recommend optimizing your pages so that they load in three seconds or less. By doing this, you will enhance your customers’ experience on the site and improve your chances of winning their business.
You can learn more about this tip and five more SEO best practices in our blog on the subject.
Tip #3: Improve Your SEO with Unique Images
Using stock photos is a quick and easy way to add images to blogs and webpages. But what if we told you that stock photos could negatively impact the performance of your content?
In the video below, Jackie explains why using only stock photos can hurt your SEO and user experience. Then she suggests an alternative strategy: creating your own unique photos and graphics.
Tip #4: 10 Steps to Optimize Your Google My Business Listing
Are you taking advantage of Google My Business? If not, you’re missing out on a huge opportunity.
Google My Business, also known as GMB, is one of the most valuable social channels for businesses. It drives the local business search results for Google search, Macs, and Google Assistant. Creating and optimizing your listing increases the chances of customers finding your company online.
The first step is claiming or creating your listing. Nikki Cornelius walks you through the process, warning of pitfalls and highlighting key opportunities.
Now That You’re All Caught Up, Take It to the Next Frontier!
We hope you found these tips helpful and that they’ve inspired you to enhance your marketing strategy. If you need any help doing so, feel free to give us a call or message us on Facebook. We’d be happy to answer any lingering questions you have.
And, if you haven’t already, make sure you subscribe to our YouTube channel so that you don’t miss another tip!
Thanks for watching!