Ignite Your Marketing Strategy with Our Awesome Marketing Tips!
July went by fast, didn’t it? Between the Fourth of July, enjoying the summer weather, and everything else, we understand if you didn’t have time to check out all of our helpful marketing tips!
That’s why we’ve collected them for you here! What did we do this month? We looked at how to craft the perfect content for a contact page, how to get your emails out of the spam folder, and what content to post on social media!
Let’s take your small business’s marketing to the next level with these tips!
Tip #1: How to Create Content for a Contact Page
Your contact page is one of the highest visited pages on your site. Putting your best foot forward when it comes to content can make or break if someone calls or not!
But how do you craft the perfect content for a contact page? JoeBo continues his series on writing for web pages with how to do just that!
Tip #2: Avoid Your Email Newsletters Getting Marked as Spam
We’ve all been there. You create a great, engaging email newsletter that gets sent out to your email list. You wait a couple of weeks and then check on the engagement. But too many of them are being sent to the spam folder!
What do you do to stop this?
One easy way is to make sure your subject or preview text contains your name! People generally scroll through their emails and glance at who sent what. If your branding is at the top of your email, they’ll be sure to mark it as safe and keep it in their inbox!
Tip #3: What Content Works for Each Social Media Channel?
All social media channels are not created equal. In fact, they all serve specific purposes. That means your content should line up with what that purpose is, while also fulfilling your business’s goals.
You can do a lot on social media, including making sure your content is seen by the right people. But that content should be what people expect from each social media channel.
So, what types of content perform well on each social media channel? Robert breaks down the four most popular ones: Facebook, Instagram, Twitter, and LinkedIn!
Do You Want to Take Your Business to the Next Level?
We hope you enjoyed this month’s Tips of the Week! We love helping small businesses achieve success through digital marketing, and we hope you found these tips useful!
If you want to see even more amazing Tips of the Week to better help your business, check out our YouTube channel!