In the United States it is estimated that roughly 92 percent of internet users are using Google in one form or another. What started as a search engine has grown to connect so many aspects of our internet experience, and our daily lives in general. From e-mail to G-mail, from hard drives to Google drive, Google has grown and evolved into a one stop shop for just about all of our organizational, professional, social and entertainment wants and needs. From a professional perspective, not only does this evolution increase productivity and ease of organization, but it’s giving companies and entrepreneurs alike more and more opportunities to have their business seen and provides another form of internet marketing.
If you’re reading this, I’d be willing to bet you’ve heard of or used Google maps, and with that, you more than likely have checked out Google Street View. Google Street View is an option within the Google Maps platform that allows users to see 360 photographs of a location they search. To be able to search your local Starbucks and switch between seeing basic the map option -lines for streets and squares for buildings- and the Street View option- about as close as one can get to wandering around the parking lot before going inside to order a Frappuccino is truly mind blowing.
As if that wasn’t enough, Google has kicked it up a notch in the mind blowing department by allowing you to step off the streets and inside an establishment. This has opened up a whole new world of marketing for businesses, allowing them to showcase their interiors and increase their presence and relevance on the Google platform. Cleanliness, ambiance and comfort can all be huge deciding factors in what makes a customer choose where they want to go out to eat or take their child for a checkup. But before Google Business View, all we had were written reviews, basic photos or word of mouth to pre-judge those factors. Google Business View isn’t just a few glamor shots of the best corners of a location. It is a full 360 degree walk through that allows you to move through a space from the comfort of your home as if you were right there in the space scoping out every corner for yourself
The Google name is one so widely recognized and used on a daily basis, let’s not forget that 92 percent. In this day and age, anyway a business can increase their presence on such a respected, renowned platform is a step in the right direction. That virtual step in the door that Google Business View offers is that very step in the right direction towards improving your internet marketing strategy.
Frontier Marketing LLC offers Google Business View photography. Don’t be the last one to have your business virtual tour on Google! Call us today for a free consultation. We would love to help grow your business!