Small Business Tips

A metaphorical representation of internet scams

How to Avoid Internet Frauds and Scams: A Small Business Owner’s Comprehensive Guide

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Scammers are getting more innovative and persistent in their attempts to take your hard-earned money and steal your confidential information. Unfortunately, small businesses are frequently targeted for internet frauds and scams because they present the perfect opportunity. On the one hand, small businesses have more money than individuals. On the other hand, they generally have […]

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A laptop displays pros and cons of marketing with analytical tools

Learn the Pros and Cons of Digital and Traditional Marketing

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Keep reading to learn: The different types of traditional, digital and face-to-face marketing The pros and cons of each type of marketing Some tips on how you can use the different strategies We get it. At this point, we all know that marketing is necessary for your business. But do you know all the types

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A graphic image showing different people on a video call as part of the virtual meeting best practices.

15 Virtual Meeting Best Practices You Need to Be Following

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Follow These Virtual Meeting Best Practices from Start to Finish for the Best Experience!  How have your virtual meetings been going? Have you come across some problems making the leap from in-person meetings to virtual ones?  The transition is a lot harder than you would expect. And if your small business was suddenly thrust into

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An image showing a woman putting money into a jar labeled “Savings” as part of the cost reduction strategy.

Small Business Do’s and Don’ts for a Cost Reduction Strategy

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What Should You Include in Your Small Business’s Cost Reduction Strategy? As we enter another recession, it’s important to start brainstorming cost-cutting measures for business. If your business is under ten years old, this is the first time you’ve had to deal with an economic downturn. So, we want to help you as you venture

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